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Friday, November 29, 2019

Analysis Of The Flea By John Donne Essays - The Flea, Flea

Analysis Of The Flea By John Donne Essays - The Flea, Flea Analysis Of The Flea By John Donne Shai Steeck English 2 Essay 1 The Flea John Donne Observe a typical bar; every Saturday night sweat drenched bodies emitting alcohol and pheromones from every pore, exchange conversation, pleasantries, and yes even sex (perhaps not directly in view but certainly eluded to). Is this animalistic, barbaric behavior acceptable? Should sex be taken so lightheartedly? Or do we take it to seriously; guarding sex like it was the Holy Grail, or the secret to life itself? These questions may be to deep and pointed for most to approach, yet John Donne in his poem The Flea wades through them like the kiddy pool. In this clever poem Donne uses a flea, blood, and the murder of the flea as an analogy for the oldest most primal exchange, sex. Donne, through symbolic images, not only questions the validity of coveting virginity but also the importance of sex as it pertains to life. The metaphors in The Flea are plentiful, but the symbols repeated throughout the poem are clear, beginning with the most prevalent, and the flea. This small parasitic creature is chalk full of symbolic meaning. During the time this poem was written (the Renaissance) the flea was use in many poems about sex. I derive that in this particular poem the flea is symbolic of the act of sex from the speakers remark in the beginning, Mark but this flea, and mark in this, how little that which deniest me is the flea is small and inconsequential, his lady denies him sex, which the speaker believes is also petty. The flea is described as a marriage temple and a carrier of life, but in the next stanza as something insignificant and small. The speaker applies a certain duality to the flea and therefore to sex. The metaphor develops more as it relates to the other symbols. Blood is used more than once as a symbol. The speaker talks of the blood reverently and equates it to honor. Blood in this poem is symbolic of life and the soul. The speaker remarks that in the flea his blood and his ladys blood were mixed, therefore during sex their souls are mingled and become one. This is where the flea becomes a marriage temple. During this part of the poem the he speaks respectfully within the metaphor about sex, noting that it can be a spiritual and important thing. But this is eventually revealed to be only a ploy to prove that if the speakers lady can treat sex so irreverently after he had made comments about how sacred it was, than sex should not be dealt with so seriously. After the speakers lady kills the flea he asks her if she has purpled her nail in the blood of innocence. Using Donnes metaphor as a basis for interpretation the result is that he asks her if they finish the act of sex (kill the flea) if it will have really diminished her innocence. The s peaker is commenting that sex does not have the power to take away innocence or life. The murder of the flea also adds to the overall metaphor. When the speaker and his ladys blood is mixed in the flea the speaker refers to the flea as a marriage, therefore the exchange of life (blood) during sex forms a marriage between the partners. The narrator asks his lady not to kill the flea, which is symbolic of the end of sex, or orgasm. It was popular belief at the time this poem was written, that every time a man had sex his life was shortened, thus it is reasonable to say that the speaker is also representing the murder of the flea as his own life being taken by his lady during the act of sex. The speaker may feel that if he should have to give a piece of his life to have sex the woman he gives it to should want to accept it willingly and without requiring the man to woo. Conclusively the speaker states that the flea ha not taken hardly any thing of importance from either him or his lad and, just so much honor when thou yeildst to me, will waste, as this fleas death

Monday, November 25, 2019

Peri Prefix Meaning in Biology

Peri Prefix Meaning in Biology The prefix (peri-) means around, near, surrounding, covering, or enclosing. It is derived from the Greek peri for about, near, or around. Words That Begin With Peri Perianth (peri-anth): The outer part of a flower that encloses its reproductive parts is called the perianth. The perianth of a flower includes the sepals and petals in angiosperms. Pericardium (peri-cardium): The pericardium is the membranous sac that surrounds and protects the heart. This three-layered membrane serves to keep the heart in place in the chest cavity and prevents over-expansion of the heart. Pericardial fluid, which is located between the middle pericardial layer (parietal pericardium) and the innermost pericardial layer (visceral pericardium), helps to reduce friction between pericardial layers. Perichondrium (peri-chondrium): The layer of fibrous connective tissue that surrounds cartilage, excluding cartilage at the end of joints, is called perichondrium. This tissue covers cartilage in structures of the respiratory system (trachea, larynx, nose, and epiglottis), as well as cartilage of the ribs, outer ear, and auditory tubes. Pericranium (peri-cranium): The pericranium is a membrane that covers the outer surface of the skull. Also called the periosteum, it is the innermost layer of the scalp that covers bone surfaces except at the joints. Pericycle (peri-cycle): Pericycle is plant tissue that surrounds vascular tissue in roots. It initiates the development of lateral roots and is also involved in secondary root growth. Periderm (peri-derm): The outer protective plant tissue layer that surrounds roots and stems is the periderm or bark. The periderm replaces the epidermis in plants that undergo secondary growth. Layers composing the periderm include cork, cork cambium, and phelloderm. Peridium (peri-dium): The outer layer that covers the spore-bearing structure in many fungi is called the peridium. Depending on the fungal species, the peridium may be thin or thick with between one and two layers. Perigee (peri-gee): The perigee is the point in the orbit of a body (moon or satellite) around the Earth where it is nearest to the center of the Earth. The orbiting body travels faster at perigee than at any other point in its orbit. Perikaryon (peri-karyon): Also known as cytoplasm, the perikaryon is all of the contents of a cell surrounding but excluding the nucleus. This term also refers to the cell body of a neuron, excluding the axons and dendrites. Perihelion (peri-helion): The point in the orbit of a body (planet or comet) around the sun where it comes closest to the sun is called the perihelion. Perilymph (peri-lymph): Perilymph is the fluid between the membranous labyrinth and bony labyrinth of the inner ear. Perimysium (peri-mysium): The layer of connective tissue that wraps skeletal muscle fibers into bundles is called perimysium. Perinatal (peri-natal): Perinatal refers to the time period occurring around the time of birth. This period spans from about five months before birth to one month after birth. Perineum (peri-neum): The perineum is the area of the body located between the anus and genital organs. This region spans from the pubic arch to the tail bone. Periodontal (peri-odontal): This term literally means around the tooth and is used to denote tissues that surround and support teeth. Periodontal disease, for example, is a disease of the gums that can range from minor gum inflammation to serious tissue damage and tooth loss. Periosteum (peri-osteum): The periosteum is a dual-layered membrane that covers the outer surface of bones. The outer layer of the periosteum is dense connective tissue formed from collagen. The inner layer contains bone-producing cells called osteoblasts. Peristalsis (peri-stalsis): Peristalsis is the coordinated contraction of smooth muscle around substances within a tube that moves the contents along the tube. Peristalsis occurs in the digestive tract and in tubular structures such as the ureters. Peristome (peri-stome): In zoology, the peristome is a membrane or structure that surrounds the mouth in some invertebrates. In botany, peristome refers to small appendages (resembling teeth) that surround the opening of a capsule in mosses. Peritoneum (peri-toneum): The dual-layered membrane lining of the abdomen that encases abdominal organs is known as the peritoneum. The parietal peritoneum lines the abdominal wall and the visceral peritoneum covers the abdominal organs. Peritubular (peri-tubular): This term describes a position that is adjacent to or surrounds a tubule. For example, the peritubular capillaries are tiny blood vessels that are positioned around nephrons in the kidneys.

Thursday, November 21, 2019

Reading Response Question 2 Research Paper Example | Topics and Well Written Essays - 750 words

Reading Response Question 2 - Research Paper Example Ergo, with an educated crop of youth, posterity would be supplied with learned men to manage the affairs of the nation. He recalls that the original settlers who had created the foundation on which America was built had received a good education in Europe and juxtaposes them with the present youths who are not thought to be of the same caliber owing to lesser academic aptitude. To this end, he proposed that an academy should be opened for the sake of educating the youth and the state or any other organization with an interest should provide teachers and learning materials, which will be updated and improved with time as par the educational demands (Franklin 87). Furthermore, the members of the cooperation should strive to regularly visit the school so as to mentor the students and assist the masters as well as serve as inspiration to the proteges. The academy, he suggested should be located in the city or not very far rom it, that way, the youths within who would be undergoing traini ng could be closely observed by the community. The Rector should be an outstanding scholar and well versed in the sciences arts and languages, he should have masters of his caliber and it is also crucial that all have excellent mastery of the English tongue. The students should be trained in both academic and non-academic pursuits such as would strengthen them both physically and spiritually. They should be rendered physically active through wrestling, swimming running reaping and any other appropriate exercise. The scholars in this academy should distinguish themselves from other youth by the peculiarity of their habits, which should reflect studiousness and great self-discipline. As pertains to the content taught therein, he suggests several disciplines and justifies their necessity. The English language is to be taught by grammar and it should encapsulate the works of great writers such pope Cato, and Tillotson, it should also include reading and pronunciation skills. Their writi ng skills can be honed through the writing of letters to each other all which should be read and revised under the supervision of a qualified master. History should also be introduced so the learners may benefit from the experience and leisure that is contained in knowledge of past diverse past events such as Greek and/or world history. This should be combined with geography in which the scholars would be taught to read and interpret maps as well as point out specifically where certain historical events took place. Franklin further proposes that learner could benefit from knowledge of ancient customs of different cultures and religious education. Through the constant examinations of the rise and fall of man’s character, learners should be schooled in matters of morality which has substantial advantage in that it inculcates virtues such as temperance frugality and persistence among others. An in-depth study of historical events will undoubtedly, according to Franklin serve to inspire the learner to do great things and also learn from the experiences and mistakes of their forbearers. He argues that learning of language such as Latin is crucial since many

Wednesday, November 20, 2019

Story from the bible Essay Example | Topics and Well Written Essays - 1000 words

Story from the bible - Essay Example Judith is introduced in chapter eight as a wealthy widow woman of the city called Bethulia. Her husband died perhaps of heat stroke while he was overseeing a harvest and left her with all of his belongings. She is described as being very pious and wise and has the respect of the elders of the town. When they think they have no choice but to give up, she assures them she will do something about the invading general Holofernes, who is camped in the next valley. By Chapter 11, she has dressed herself in a way that is seductive but also very wealthy and classy so that she can get the attention of Holofernes, which is successful. She spends several nights praying for the right time for Holofernes to attack while he plans how he’s going to have her physically. Chapter 13 is the most exciting chapter of the story as it is here that she beheads Holofernes as he is passed out drunk and then passes out of his camp with his head in a bag unharmed because of the way she had arranged her s tay there. Although she is mentioned as late as the last chapter of the book, Chapter 16, her story is really finished by Chapter 14 after she tells her countrymen what to do with the head and how to frighten the rest of the Assyrians away. This story of Judith is central to the book’s meaning as it is her actions that attempt to teach the process of making oneself the instrument of God. The book has undergone a great deal of scrutiny in terms of its authorship and dating. The Women’s Bible Commentary points out that the book was mentioned in 1 Clement in the first century, so it had to have been written prior to that time. Others, such as the New Jerome Biblical Commentary have discovered references in the writings of Clement of Alexandria, Origen and Tertullian. The HarperCollins Bible Commentary suggests that the book is post-exilic and probably

Monday, November 18, 2019

American football Essay Example | Topics and Well Written Essays - 750 words - 2

American football - Essay Example The game evolved as new of rules were set including the introduction of the snap, the downs concept, the neutral zone and legalization of the forward pass. The introduction of the snap caused the unexpected development of the â€Å"block game† where a team would keep hold on the ball indefinitely to keep the other team from scoring. To prevent this practice from becoming the norm, a rule change was necessary. There was the introduction of three downs or tackles to advance the ball five yards or forfeiture of ball control to the other team. The rule probably stopped the game from becoming boring and fading into the confines of other less popular sports. Rules were also developed to specify field size and a scoring system to be used by teams during play. It clear from the evolution and revision of the rules and guidelines of the game that American foot was growing to be a popular sport among many people. Professional football was first recorded when William heffelfinger was paid 500 Dollars to play a game in 1892. After that, it became apparent that there needed to be rules to govern how people handled this aspect. Fortunately, there was the rise of the NFL that has reigned over the game for a long time. Despite its disadvantages, professional play may have improved the standard of the game by making sure that only the best players compete professionally. In a team, there are three major backfield positions, namely the quarterback, the halfback and the fullback. The quarterback leads the offense and calls the plays. He usually takes the snap and may hand off the ball, throw it or run with it. Consequently, quarterbacks have sometimes been seen as the most important players in the team. The halfback or tailback usually carries the ball during running plays. He may also be a receiver. A fullback primarily acts as a blocker but may sometimes act as a runner the for short distance situations. The center leads the

Saturday, November 16, 2019

Inequalities Within Healthcare Interactions in New Zealand

Inequalities Within Healthcare Interactions in New Zealand KENT JOSEPH PACA INTRODUCTION Inequality is commonly defined as the quality or condition of being relatively unequal and basically there is imbalance or disparity within the circumstance. In the healthcare setting, there are several factors to consider in order for every individual to attain wellness, demonstrate the acquisition and promotion of holistic well-being on all aspect of human life such as physical, social, psychological and spiritual. Knowingly, disparities within healthcare could greatly affect and a considerable factor for it to be a hindrance towards achieving optimum health through all individual. Considering that New Zealand is a multi-cultural country in which the most percentage of its population are immigrant people from all over the world with different ethnic identity, cultural orientation, religion and outlook in life towards healthcare whom each one of these individual most likely are concern with their health status and well-being. These differences are important areas needed to be taken into great consideration as it would probably have a huge impact towards the issue of inequality with regards to healthcare interactions. In this paper, common inequality issues in healthcare interaction being experienced by every pacific islanders, Maori people and immigrants in New Zealand will be provided with interventions and resolutions to somehow reduce inequality and further promote equality among every individual living in this country. BODY In New Zealand, one important dimension of inequality regarding health promotion and any other healthcare situations is ethnic identity considering its differences when it comes to health beliefs, knowledge and ideas regarding improvement of health. It is a proven fact that every individual has his/her right to health, he/she has the right to acquire full healthcare access and quality services and most importantly has the right to have proper information and be given the knowledge and ideas regarding prevention of illness thus promote wellness within oneself. But because of the one determinant to health considered as a barrier for people achieving good health which is communication and professional interaction among healthcare providers to their clients, disparity or unequal treatment are being experience to most people living in this country especially among the pacific islanders and Maori people. Despite the fact that technology is proven to be adequate in terms of resources and fu nding are provided to every individual, the issue of inequality still linger and must be taken seriously as a problem towards achieving optimum health. Inequality in healthcare interaction could widely be affected looking into a person’s socio-economic status and its stability in life. It is a proven fact that inequality roughly limits the opportunities of an individual’s full potential and its capabilities. That is the reason why equality is desirable. With people having a less outlook towards good health and negative perception on it, this could probably affect its concern towards proper well-being. In fact most people having this negative outlook towards health are those individual who are unfortunate enough in terms of socioeconomic status because this will hinder the proper accumulation of the right pattern towards acquisition of equality towards health. These people because of their stability status mostly didn’t have the proper education thus the knowledge and accurate ideas towards prevention of illness, promoting of good health are not properly sustained. Almost all people especially individual living in New Zealand have different outlook towards health. Maori people have their own health beliefs as well as other ethnic people living in this country. These factors are often referred as determinants to health which greatly affect the quality of healthcare for the people. Factors are categorized into two (2); unchangeable and changeable factors. The unchangeable factor refers to the hereditary implications, age and sex to the Maori and pacific islanders in which most of these are growing into an obese individual without any care and concern regarding their dietary intake. Through this factor these individual should be provided with the right information and knowledge regarding the benefit of having a good and balance health condition. Also, they should be given an input on the consequences of having too much of everything especially with their dietary consumption. The changeable factor that would be the most important factor in order fo r this determinant of health to be regulated consists of; Individual lifestyle, social and community influences and working condition. These changeable factors determine an individual’s way of life, on how they survive on a daily basis and its influences socially and in the community. To be specific individual lifestyle of most Maori individual often times associate oneself to daily vices such as the use of prohibited drugs, commonly most of them use cigarette as part of their vices as maybe being influence by their older relatives and ancestors. All of this conditions and factors are negative impacts towards health promotion and such actions on the latter part of life could greatly affect health status of an individual thus consequences of having these vices which are contributing factors leading to bad health behaviour will conclude one’s life if not being manage properly and implementations of reducing such doings will not be applied. Another vital component which plays a role in determining health outcomes is the social environment. The impact of the social environment on health can be seen in the extremely powerful and enduring relationship between health and social and economic inequalities (Dew and Kirkman 2002). The environment surrounding an individual and its social interaction plays a vital role and demonstrate an impact can have on people and their health outcomes. An area that is considered to be a high risk for diseases and infection could be a threatening environment for individual living in the place and somehow promotion of good health outcomes to the people will outweigh the brighter side of its objectives. Most Maori people and other ethnic groups living in New Zealand have different perspective in life concerning health outcomes with most of them rely on their health beliefs in managing health. It is also a concern to some of these people of being non-compliant to treatment plan despite the fact o f having all the access towards quality service of healthcare being provided by the New Zealand government. This attitudes could also somehow are in connection to influential attributes from their ancestors regarding health issues and how to manage such health condition leading to ineffective and disparity towards health. According to the New Zealand Ministry of Health in reducing health inequalities they have provided a framework that entails an implementing and widely comprehensive strategies that will help in overcoming such inequalities in healthcare in this country. They have also proposed some principles for every activity needed to be implemented for inequality issues to be taken into consideration. The proposed framework made by the ministry of health developed four (4) levels in which they foresee these strategies would be beneficial in overcoming inequalities of healthcare. The first level of the strategy is the Structural level. In this strategy the healthcare organization as well as the ministry of health determines the root cause of every inequality experienced by every people in New Zealand. Inequality with regards to socio-economic, ethnical, cultural beliefs and other factors that affects health outcomes are being considered as determinant factors then through these factors planning fo r the implementation will be based on the given and factors being distinguished. Secondly, are the intermediary pathways which target every material, tool needed that intervene every impact that affects health. Next is Health and disability services in which we all know that here in New Zealand policy regarding disability issues are being made in order to compensate every disabled individual in the country. In this way it also promotes equality of healthcare being provided to every individual living in New Zealand especially to individual with disability to Pacific Islander and Maori people. The government promoted different policy on the issue to disability thus giving every individual regardless to its culture, race and ethnicity the rights to live with great lives despite their condition. The last level of strategy to help reduce inequality to healthcare is the Impact. Minimising the impacts or every determinant of healthcare outcomes, disability and illnesses will greatly improv e the quality of life and further develop and promote equality of healthcare. Another factor that influences the reduction of inequality on healthcare is the current implementation of Partnership within New Zealand. This partnership was first represented way back the year 1840 where the signing of partnership Treaty of Waitangi (Te Tiriti o Waitangi) took place. During the sequence of events the Maori people’s leaders signed the treaty that enable the British people take authority of the native lands and resources in accordance and in return the Maori people are guaranteed the full right and ownership of their lands and that they will provide security and development to every resources. Maori people are also given the right and privilege to all British subjects. In this recent time, New Zealand is aiming to the principles of partnership; participation and protection for the people of New Zealand attain equality especially in response to Healthcare delivery system. The New Zealand government fully ensure its commitment to good relationship and bond with other Non-government organization (NGO) or the community sector and in partnership with international healthcare organization in the development and promotion of good health for their people. They tend to adhere on policy to better promote social inclusion of its people thus law-making body provide ideas and knowledge to implement growing strategies and methods for social change on the behaviour of every individual leading to improvement and lifestyle modification aiming for community development. One objective of the ministry of health in New Zealand is to promote people’s rights. This includes the full right of gaining access towards quality healthcare, the provision of the ideas and knowledge pertaining health issues must be provided to every individual seeking medical management. Respect is a value also being emphasized for every individual in the country knowing its multi cultural and diversity among people living in the country. It is known that with different culture a nd religion along with it are different beliefs from its religion regarding health but through respecting their own beliefs and take consideration, embracing their way of managing health issues could also be a significant area to reduce inequality of healthcare interaction. People in the healthcare sector should also take full consideration that New Zealand is a melting pot for immigrants with different races and ethnicity. Having a little bit of idea regarding their culture, beliefs and practices is one way of trying to respect them. Healthcare providers should not be complacent in providing quality care basing on their nationality because in providing an equal care to individual is regardless if a person is black or white. And it is important that holistic care should be an important value in the promotion of wellness to every people. CONCLUSION As all things being considered, disparity and inequality in Healthcare especially the interaction between people living in New Zealand could somehow can be greatly discuss as it becomes an issue in healthcare that needs to be given implementation for it to be intervene and promote equality within the promotion and achievement of well-being to every individual in New Zealand. Knowingly, New Zealand is a country recognised to be a melting pot of ethnic group, races and different people living in. With cultural differences in a country it is prominent to have difficulties in terms of interaction to people especially in the healthcare setting. The value of partnership and respect to all rights of individual in New Zealand are values and tool in which inequality issue can be address and resolve. Predominantly, inequality is one of the common issue being experienced by people especially immigrants, Pacific Islanders and Maori people living in New Zealand but nonetheless, the government is taking action and promote strategies overcoming this issues and making this one of their priority concern. Although this will be for a long term process for it to be fully implemented and shows good result regarding the reduction of such barrier of healthcare outcome but still actions were already implemented and every strategy and plans are widely considered for the better of every individual in New Zealand. Several policy regarding promotion of health are made by the New Zealand Ministry of Health in response to quality delivery of the Healthcare system and development towards healthcare such as the Policy for Health management to Maori people and Disability policy to provide care and associate every disabled individual to the community and giving them equal rights to every person in the country. This group of individual are in need of equal treatment and access to healthcare and through this policies they are given the opportunity to achieve and promote wellness despite the condition they are having. REFERENCE Electronic References: He Korowai Oranga | Ministry of Health NZ. (n.d.). Retrieved from http://www.health.govt.nz/our-work/populations/maori-health/he-korowai-oranga DHB MÄ ori Health Plans and Health Needs Assessments | Ministry of Health NZ. (n.d.). Retrieved from http://www.health.govt.nz/our-work/populations/maori-health/dhb-maori-health-plans-and-health-needs-assessments Health and Pacific Peoples in New Zealand. (n.d.). Retrieved from http://www.stats.govt.nz/browse_for_stats/people_and_communities/pacific_peoples/pacific-progress-health/influences-on-health-well-being.aspx The Treaty in brief The Treaty in brief | NZHistory, New Zealand history online. (n.d.). Retrieved from http://www.nzhistory.net.nz/politics/treaty/the-treaty-in-brief Journal References: Adams,J., Witten,K., Conway,K. (2009). Community development as health promotion: evaluating a complex locality-based project in New Zealand.Community Development Journal. doi:10.1093/cdj/bsm049 Harris,R., Tobias,M., Jeffreys,M., Waldegrave,K., Karlsen,S., Nazroo,J. (2006). Racism and health: The relationship between experience of racial discrimination and health in New Zealand.Social Science Medicine. doi:10.1016/j.socscimed.2006.04.009 Ajwani, S., T. Blakely, B. Robson, M. Tobias and M. Bonne (2003) Decadesof Disparity: Ethnic Mortality Trends in New Zealand 1980–1999, Ministry of Health and University of Otago, Wellington. Matheson,A. (2005). Engaging Communities to Reduce Health Inequalities: Why Partnership?

Wednesday, November 13, 2019

Ecommerce Industry Analysis :: essays research papers

Industry Analysis: On-Line Higher Education Industry Today’s industries of Higher Education are witnessing a burgeoning interest in the use of the Internet. The rise of the Internet, by information technologies and business application, represents a large base of potential customers for e-commerce activities. Generally, it can be said that e-commerce is a highly significant way of conducting business. For that very reason, a widespread of universities and colleges actively exploit opportunities created by the growth of e-commerce by initiating on line courses and degrees to accommodate this demand. This industry analysis will capture the principal effects that e-commerce, i.e. on line courses, may have, as compared to those of conventional Higher Education Industries, as well as explore the barriers and opportunities that may face each. These issues are examined using market research, newspaper articles, and annual industry reports. Higher Education Firms are undertaking growing numbers of e-commerce initiatives and increasingly offering on-line incentives required to participate in the growing online market. A range of on-line incentives includes expedited degrees, decreased tuition fees and minimal face-to-face time with instructors. However, to realize these gains of on-line courses and the associated incentives requires fundamental Internet knowledge and a high degree of competency with on-line universities in offering adequate resources. Higher Education institutions are producers of information concentrated products, and may face a raft of challenges when instilling these new competencies. The Gartner Group estimates that firms creating e-commerce sites spend $1 million in the first five months, and $20 million for a place in cyberspace that sets them apart from the competition. These costs are projected to increase at a rate of over 25% per year over the next two years. An examination of the annual reports of Online Higher Education companies reflects the magnitude of these costs. South University’s annual report for 2003 reveals that the firm spent $152 million on advertisement, equipment, and software, amounting to 9% of their annual revenues for the year. This figure for Capella.edu is $34 million (16% of revenue). Once these investments are in place, the costs of entry into virtual universities mainly include considerable marketing expenses. Activities such as the placement of banner ads in portal sites are $12 million (12% of revenue). Transaction and organizational costs affect every educational institution. The potential of Virtual Universities to reduce these costs is most important, because the cost affect the consumers. Comparisons to campus education also create economic challenges to online institutions.